10 May
10May

In this ever-changing world, the right strategy can help choose the right path in your career, so it can help you to set up your digital marketing career roadmap too. 

The digital era has compelled everyone to use online platforms. No matter whether it is education or it is business. 

As a pro digital marketing company in India, here we’ve shared a quick overview that can help you to set your digital marketing career roadmap easily. 

A Detailed Guide to Your Digital Marketing Career Roadmap

When you start your career as a beginner in digital marketing, the first challenge you face is practical implementation on a live project. Skills that you acquire from an institute or any other sources are not much effective in the real world. 

When it comes to the real world, your theoretical skills that garnered will not make you feel confident. Because it requires years of practice to be an expert. 

Therefore, it is advised to start with basic things at the beginning of your digital marketing career such as keyword analysis, backlink analysis, content analysis, or even basic social media optimization. 

Starting with SEO or SMO jobs can help you to enter the professional world. Slowly, once you gathered more knowledge and experience you can add more skills like paid marketing to your resume. 

Here you find the biggest difference in your digital marketing career while switching from organic marketing to paid marketing. Because, you have to measure more data, add many things that help you to generate revenue for a particular project or company. 

Being a digital marketing company in Kolkata, we have seen many, prefer to stay in organic marketing because it is now more demanding in the market, and on the other hand it also gives you more stability in your digital marketing career. 

To Wrap up 

It all depends upon someone who is taking their digital marketing career seriously and wants to make a shiny future ahead. From organic marketing experts (SEO, SMO, etc) to paid marketing experts (PPC ads, Social Media ads, Email Marketing, etc), all are in demand in the market. 

When you’re a beginner it will not help you to decide which one is great for you. But, once you become an expert, you can choose your path as per your expertise and interest.

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